Roland-Garros

Keeping the myth alive beyond the stadium

Game, set and score

A unique tournament in the world, an emblematic place, exceptional champions who faced each other, Roland-Garros is without any doubt a moment in the year not to be missed. With the participation of Seenk, Roland-Garros has also become a brand in its own right, with its values, its signs, its style and a global experience to make us vibrate outside the stadium.

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Land of identity

When we think of Roland-Garros, we think of very strong identity signs: ochre and green colors, a logo, an architecture, an atmosphere and a unique style in the stadium. Seenk is inspired by this sober and authentic universe to give the logo a facelift, to create simplified versions, proprietary typographies, a branding system for the collections... A global approach of the identity to extend the experience on each point of contact.

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 The story continues

Whether it is by creating the TV dressing, the graphic and ergonomic design of the official website or the ticketing website which received the Grand Prix Stratégies du Sport in 2015 and a Top Com de Bronze Corporate in 2016, Seenk ensured the perfect incarnation of the brand's values down to the smallest details.

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Expertise

Brand & market analysis

Visual identity

Brand architecture

Guidelines & toolkits