Alstom

Brand Design - Sponsoring Identity

Sport branding

World leader in energy production and rail transport, Alstom has been given the green touch since 2006 as headline sponsor of the Alstom French Open, France's most prestigious international golf tournament.

To promote the partnership and establish a long-term relationship, Alstom has given the event an identity of its very own and has deployed a comprehensive communications plan, based in particular on a series of posters, the creation of which has been entrusted to Seenk since 2006.

 

ACTIVITIES:

• Visual identity for sponsoring
• Concepts for advertising posters
• Event media